Tiktok is the fastest growing social media platform of all time and there's no stopping it's unbelievable growth. And it's not just for kids.
I used to be one of the naysayers of apps like Snapchat, which I couldn't figure how they would ever go beyond catering to the youth. But when I actually tested Tiktok out a month ago (2020 Feb), I quickly saw how this could dominate social media in all age groups.
Take a look at how some people, recently, have been using the short form video platform for their business and marketing efforts.
With over a BILLION users, Tiktok has been on an unprecedented meteoric rise the last 2 years and there doesn't seem to be a slowdown in the near future.
What does that mean? It means you shouldn't be underestimating Tiktok as a 20 and under only app.
Just like Facebook and Instagram, most of the mid and older generation were slow to adopt while the 20 and under gen jumped in early, the lag was a few years. Tiktok has all the signs that history is repeating itself, and those who are slow to adopt will have a more difficult time to leverage Tiktok to improve their business and marketing needs.
There's nothing to lose, get started now. Here's a video to help.